Laura de Molière, MAGENTA Associate

Laura founded and led the behavioural science team in the UK Government's Cabinet Office, where she worked as a key expert on major policy and fast moving communication challenges. Laura is a known thought leader in the field of behavioural science, having co-authored widely-applied frameworks such as the IN CASE framework to assess behavioural risk.

For the last 10 years, Laura has consulted on the application of behavioural science to development and humanitarian issues, with key clients including the GIZ, the German Ministry for Economic Cooperation and Development, and the German Institute of Development and Sustainability. Laura has guest lectured frequently at the University of Cambridge, King's College London, and the London School of Economics and Political Science.

Laura holds a PhD in Cognitive Decision Sciences and Social Cognition from University College London. She speaks native German, fluent English, and basic modern Greek.