Sarah Jean Cunningham, Chief Executive Officer

Sarah-Jean founded MAGENTA with a mission to disrupt the space of behavioural change communication, combining scientific rigour and technological innovation. Her vision is underpinned by over a decade of research and communications experience, working across the Middle East, Asia and Africa. She has advised a diverse range of governments and international organisations on enhancing their communications interventions in support of broader policy objectives. In addition, she sits on the board of a number of not-for-profits, promoting education for women and freedom of speech.

She holds a Masters's in Engineering from the University of Cambridge with a scholarship to the Massachusetts Institute of Technology (MIT). She is currently a guest lecturer on Strategic Communications at Kings College London, Department of War Studies.

She speaks basic Arabic and Farsi.